RIM makes statement about poor BlackBerry PlayBook sales

• 21/05/2011

blackberry-playbook poor sales

There’s been some news online lately that the RIM BlackBerry PlayBook hasn’t been selling too hot, and on top of that, it’s been seeing high return rates at an undisclosed big box retailer. RIM has contacted BGR and made the following statements against those rumors, and even enlisted a remark from Best Buy about the strength of BlackBerry PlayBook sales to boot.

Here’s what they had to say;

The source of the reported comment is anonymous and unknown to RIM, but the comment is certainly inconsistent with the positive feedback we have received from our main retail partners. As previously indicated, RIM will provide a business update on BlackBerry PlayBook results on June 16.

For reference, here is a public statement recently offered by Best Buy:

Best Buy has had great success selling BlackBerry smartphones in North America, so our sales expectations for the BlackBerry PlayBook were very high. To date, we have far exceeded those expectations and we’re finding that customers are even more interested in purchasing once they’ve tested the PlayBook in the store.”

Despite RIM’s statement above however, BGR is sticking to their source as trustworthy. I guess we’ll all see how well it actually did come June 16th as RIM releases the sales notes publically.

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[Via – BGR]

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Tags: Blackberry, blackberry playbook, official, Official statement, playbook, response, return rate, returns, RIM, sales, sell-through, statement

Category: Blackberry, News, Playbook


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